30 years in the music industry. 45 as a fan. No hype. Just strategy.
Industry Masterclass / Workshop
Practical campaign training for your team — real campaigns, not theory.
Who this is for:
Labels, management companies and artist teams who want their people sharper on how campaigns actually work now.
What you get:
A half-day or full-day session, built around your team and what you're working on. Real case studies from campaigns I've run, what worked, what didn't, and plenty of time to pick apart your own current releases.
Beforehand, I'll send a few questions so the session fits. Afterwards, you get a written summary of everything we covered.
How it works:
In person — in Manchester, or at your place (travel costs apply outside Manchester). Up to 15 people.
Proof:
30 years in the industry — EMI, Xenomania, Band2Market, and now All My Frenz.
Major labels, indies, DIY.
I've seen campaigns work at every size, and I've seen what makes them tick.
Pricing:
£1,500 (half-day, 3–4 hours) | £2,500 (full-day, 6–7 hours). Travel costs apply for in-person sessions outside Manchester and surrounding areas. Price covers delivery for one team/organisation (up to 15 attendees). Larger groups by arrangement.
Fill in the enquiry form and I’ll get back to you within 48 hours.