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Campaign Architecture Blueprint

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A full campaign plan, built around your release — not a template.

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Who this is for:

Labels, managers and artists with a big release or a key moment coming up,

who want the whole campaign mapped out properly before it starts.

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What you get:

A complete written plan covering:

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  • the timeline, from announce to release and beyond

  • where the budget should go, and where it shouldn't

  • who the audience actually is, based on real data

  • press, radio, DSP, content and retail — what, when and who

  • what success looks like, and how we'll know

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We go back and forth by email or WhatsApp while I build it,

and for 30 days after it's delivered I'm there for any questions as you put it into action.

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How it works:

Tell me about your campaign through the enquiry form. 

Once we agree scope, the plan usually takes three to four weeks.

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Proof:

30 years in the industry — EMI, Xenomania, Band2Market, and now All My Frenz.
Major labels, indies, DIY.
I've seen campaigns work at every size, and I've seen what makes them tick.

 

Pricing:

£5,000–£7,000 per project, depending on scope and complexity.​

Fill in the enquiry form and I’ll get back to you within 48 hours.

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